Buyers Can’t Inquire if They Don’t Know You Exist

Badger had been working on a promotional plan for weeks now. Finally he had finished and crossed all the t’s he could think of. Bringing it to the attention of his co-owner there was once huge problem – he left out the part about bringing his company to the actual public. No matter what kind of promotion he did, books, magazines or television ad’s, if the buyers had no clue what his business was about or even what it was they surely weren’t going to buy from him just because they saw him on television!

Lesson: This lesson is inspired by the Rescue a CEO Post “The Importance of Well-Executed Promotion

Previous Post
Getting Attention
Next Post
Make Sure You Have Compatible Personalities

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

16 + six =

This site uses Akismet to reduce spam. Learn how your comment data is processed.