Lion had built his business up to the point where he was satisfied with the plan and was ready to get things rolling. The only problem he could see was a main goal. All his other friends who had started their own businesses had what they called a mission statement for their business. It listed the values he had as a leader, where he wanted his business to go and what he expected of his employees. This way the company had a true guiding light to keep them on course.
Lesson: This lesson is inspired by the Rescue a CEO Post “What Are The Most Important Things You Needed When Starting A Business?“
Gresham W. Harkless Jr.https://iamgresh.comGresham W. Harkless Jr.
Franchise Broker & Entrepreneur | Founder, Blue Star Franchise
Helping founders and aspiring owners find franchise opportunities that match their purpose, finances, and lifestyle. Host of the I AM CEO Podcast with more than 1,600 interviews.
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About Gresham W. Harkless Jr.
Gresham W. Harkless Jr. is a seasoned entrepreneur and franchise broker based in the Washington, D.C. metro area. As founder of Blue Star Franchise, he helps aspiring and established business owners discover franchise opportunities aligned with their goals, skills, and long-term vision.
With over 15 years of experience in entrepreneurship, digital marketing, and business development, Gresham brings a consultative, client-first approach to franchise matching. Through his media company, Blue 16 Media, and the I AM CEO Podcast, which has featured more than 1,600 interviews, he has worked with hundreds of CEOs, founders, and small business owners to accelerate growth and build scalable business models.
His mission is simple: to help people “run their race” by finding franchise opportunities that align with their purpose, skills, and lifestyle.
Credentials & Affiliations
Certified Franchise Broker - Franchise Broker Association (FBA)
Founder - Blue Star Franchise
Founder - Blue 16 Media
Host - I AM CEO Podcast (1,600+ episodes)
Featured in 50+ Black Marketers on the Rise & Influencer & Media Innovators (2022)
B.S., Business Administration - Howard University
How Gresham Helps
Franchise discovery & matching consultations
Franchise investment and financial fit analysis
Franchise development guidance & onboarding support
Speaking engagements & media interviews
Business growth advisory through Blue 16 Media
I AM CEO Podcast
With more than 1,600 episodes, the I AM CEO Podcast features conversations with founders, franchise owners, authors, and business leaders.
Gresham shares real, actionable insights to help entrepreneurs grow, scale, and lead.
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Contact & Bookings
Email: gresham@bluestarfranchise.com
For franchise inquiries, speaking engagements, or media interviews, send an email or use the consultation link.
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Connect with Gresham
Facebook: https://www.facebook.com/bluestarfranchise
Twitter: https://www.twitter.com/bluestarfran
YouTube: https://www.youtube.com/@BlueStarFranchise
Instagram: http://instagram.com/bluestarfranchise
TikTok: http://tiktok.com/@bluestarfranchise
LinkedIn: https://www.linkedin.com/company/bluestarfranchise
