Gator knew he was low on cash when starting his business. Every other entrepreneur he knew was low on cash as well, but handled it in different ways. One such entrepreneur was his friend, Owl. Everything Gator knew about being an entrepreneur he had learned from Owl. So when Owl made it clear that if he wanted his business to go far he needed to put an emphasis on marketing. Owl knew it cost money, but he also knew that without marketing Gator would be in big trouble in the long run.
Gresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.
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