Though Jaguar had made all the right choices in his business there was one thing he couldn’t control – the recession. While businesses around him were falling left and right, Jaguar was trying to both keep his business profitable and afloat during the rough times. Not wanting to let any of his workers go he decided he needed to sit down and make a few changes. He sold only his main products he started out with and made sure all his customers were taken extra good care of. The only way to make it through this was to have a good strategy and Jaguar was doing exactly that.
Lesson: This lesson is inspired by the Rescue a CEO Post “Top 3 Things To Do In A Recession“
Gresham W. Harkless Jr.https://iamgresh.com👤 Author Name: Gresham W. Harkless Jr.
Title: Franchise Broker & Entrepreneur | Founder, Blue Star Franchise
Experience: 15+ years in entrepreneurship, digital marketing, and business growth strategy
Location: Washington, D.C. Metro Area, USA
About the Author
Gresham W. Harkless Jr. is a seasoned entrepreneur, franchise broker, and the founder of Blue Star Franchise, where he helps aspiring and established business owners find the perfect franchise opportunity to match their goals, lifestyle, and financial vision.
With over 15 years of experience in entrepreneurship, digital marketing, and business development, Gresh has worked with hundreds of CEOs, founders, and small business owners through his media company Blue 16 Media and the I AM CEO Podcast, which has featured over 1,600 interviews. His unique background gives him a deep understanding of what makes a business succeed — and how the right franchise can change lives.
A proud member of the Franchise Broker Association (FBA), Gresham brings a consultative and client-first approach to franchise matching. His mission is to help people “run their race” by finding franchise opportunities that align with their purpose, skills, and lifestyle.
đź“š Credentials & Affiliations
Certified Franchise Broker – Franchise Broker Association (FBA)
Founder – Blue Star Franchise & Blue 16 Media
Host – I AM CEO Podcast (1,600+ episodes)
Featured in – 50+ Black Marketers on the Rise, Influencer & Media Innovators (2022)
B.S. in Business Administration – Howard University
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[…] Tip: Have A Strong Strategy to Go By (via What if Aesop Owned a Business?) – During difficult times like during recessions, it is […]