The milkmaid was walking down the street. She was headed to town with a pail of milk on her head to sell to someone in the market. While she was walking the milkmaid started thinking about all the things she could buy with her milk money. She decided to buy some chicken that would lay lots of eggs. With the eggs, she could sell them for even more money in the market. Once, she had all the money, she could then buy some new clothes. All the boys would see her and want to talk to her. She then thought, the girls would be jealous as she walked by and tossed her hair. Mimicking the motion she would do as she passed the girls, the milk tumbled off her head. The milkmaid no longer had any milk to sell to anyone in the market and could not buy the chickens or the new clothes. She ran home crying to her mother who told her it was not wise to count her chickens before they hatched.
Sometimes, we get so lost in our thoughts of all the things we want to buy when we receive a paycheck or even a tiny bit of money. The money then is swallowed by bills, unexpected items, or never comes. Rather than focusing on what you plan to buy, you should be focusing on how to earn the money and placing all your effort in the work. When we focus on the work and do it well, the money will eventually come. Should it not come, we are not as upset as we would have been had we already had it set in our mind everything we were going to buy. Purchases should be planned but only with the money that we currently have and not money we plan to have in the future.
This post is from a contributing writer to CEO Blog Nation.
Image courtesy of Ambro / FreeDigitalPhotos.net
Gresham W. Harkless Jr.https://iamgresh.comGresham W. Harkless Jr.
Franchise Broker & Entrepreneur | Founder, Blue Star Franchise
Helping founders and aspiring owners find franchise opportunities that match their purpose, finances, and lifestyle. Host of the I AM CEO Podcast with more than 1,600 interviews.
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About Gresham W. Harkless Jr.
Gresham W. Harkless Jr. is a seasoned entrepreneur and franchise broker based in the Washington, D.C. metro area. As founder of Blue Star Franchise, he helps aspiring and established business owners discover franchise opportunities aligned with their goals, skills, and long-term vision.
With over 15 years of experience in entrepreneurship, digital marketing, and business development, Gresham brings a consultative, client-first approach to franchise matching. Through his media company, Blue 16 Media, and the I AM CEO Podcast, which has featured more than 1,600 interviews, he has worked with hundreds of CEOs, founders, and small business owners to accelerate growth and build scalable business models.
His mission is simple: to help people “run their race” by finding franchise opportunities that align with their purpose, skills, and lifestyle.
Credentials & Affiliations
Certified Franchise Broker - Franchise Broker Association (FBA)
Founder - Blue Star Franchise
Founder - Blue 16 Media
Host - I AM CEO Podcast (1,600+ episodes)
Featured in 50+ Black Marketers on the Rise & Influencer & Media Innovators (2022)
B.S., Business Administration - Howard University
How Gresham Helps
Franchise discovery & matching consultations
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Speaking engagements & media interviews
Business growth advisory through Blue 16 Media
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With more than 1,600 episodes, the I AM CEO Podcast features conversations with founders, franchise owners, authors, and business leaders.
Gresham shares real, actionable insights to help entrepreneurs grow, scale, and lead.
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Email: gresham@bluestarfranchise.com
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