Lion had built his business up to the point where he was satisfied with the plan and was ready to get things rolling. The only problem he could see was a main goal. All his other friends who had started their own businesses had what they called a mission statement for their business. It listed the values he had as a leader, where he wanted his business to go and what he expected of his employees. This way the company had a true guiding light to keep them on course.
Lesson: This lesson is inspired by the Rescue a CEO Post “What Are The Most Important Things You Needed When Starting A Business?“