Moth had hit a bit of a snag with her business. It seemed like it was slower than usual and she just didn’t understand why. For years her business had been at the top of its game and now things were at an impasse. Maybe she had gotten lax on her customer skills being behind the desk all day. Maybe her employees didn’t really have their hearts in the product anymore now that it had been a success for so long there wasn’t anything to try for. Sitting down with her supervisors she discussed all the issues with her business and found out what the issue was – customer service. It all stemmed from that. If the customers weren’t happy with the service, they wouldn’t be happy with the product.
Lesson: This lesson is inspired by the Rescue a CEO Post “Are You Offering What People Are Buying?“
Gresham W. Harkless Jr.https://iamgresh.com👤 Author Name: Gresham W. Harkless Jr.
Title: Franchise Broker & Entrepreneur | Founder, Blue Star Franchise
Experience: 15+ years in entrepreneurship, digital marketing, and business growth strategy
Location: Washington, D.C. Metro Area, USA
About the Author
Gresham W. Harkless Jr. is a seasoned entrepreneur, franchise broker, and the founder of Blue Star Franchise, where he helps aspiring and established business owners find the perfect franchise opportunity to match their goals, lifestyle, and financial vision.
With over 15 years of experience in entrepreneurship, digital marketing, and business development, Gresh has worked with hundreds of CEOs, founders, and small business owners through his media company Blue 16 Media and the I AM CEO Podcast, which has featured over 1,600 interviews. His unique background gives him a deep understanding of what makes a business succeed — and how the right franchise can change lives.
A proud member of the Franchise Broker Association (FBA), Gresham brings a consultative and client-first approach to franchise matching. His mission is to help people “run their race” by finding franchise opportunities that align with their purpose, skills, and lifestyle.
đź“š Credentials & Affiliations
Certified Franchise Broker – Franchise Broker Association (FBA)
Founder – Blue Star Franchise & Blue 16 Media
Host – I AM CEO Podcast (1,600+ episodes)
Featured in – 50+ Black Marketers on the Rise, Influencer & Media Innovators (2022)
B.S. in Business Administration – Howard University
