Flamingo was struggling in the touch economy. Clients were hard to come by and there just wasn’t enough to keep the company going for much longer. As much as Flamingo hated to do it, he knew the advice from his Salamander was the right step to take. He had to raise his prices. While some of his customers left, more came and stood by him. Though his prices were higher he knew his product was worth it and he also kept his business alive! Now he felt safe standing in two legs instead of one.
Lesson: This lesson is inspired by the Rescue a CEO Post “How Do You Pull A Struggling Company From The Grave?
Gresham W. Harkless Jr.https://iamgresh.comGresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.
