Many businesses are started with just $100 or whatever is in that entrepreneur’s pocket. That is the definition of bootstrapping. Many entrepreneurs say they don’t have enough money to turn their idea into a business but often the ability to bootstrap a business and build it what makes the difference between success and failure. Check out these tips for entrepreneurs on how to bootstrap your business.
Do your research.
Be a jack-of-all-trades.
Only hire people that are complimentary to your own skill-set.
Make it personal.
Don’t be above free or cheap.
Start by scouring the “Freebies” section of Craigslist for items you might need for your office. They might be used but, like the saying goes, “one man’s trash is another man’s treasure”.
Gresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.